It comes as no surprise that Junk Mail is once again at the forefront of innovation and progressive development.
The International Classifieds Marketplace Association annually recognises creativity and innovation in the online marketplace industry. It then invites both members and non-members to compete with the hopes of walking away with the title.
Junk Mail Digital Media CEO Felix Erken attended the ICMA Innovation Awards on 17 May 2019 in Budapest and proudly represented Junk Mail and its exceptional ATC (Audience Targeted Campaigns) efforts.
Junk Mail was among the 12 finalists chosen by the ICMA Board of Directors and Mr Erken got the opportunity to present Junk Mail’s ATC methods to the attendees, who would be voting for the winner.
Each submission was evaluated using four specific criteria:
- Novelty
- Creativity
- Sustainability
- Results
The abovementioned results and the clarity of the presentation carried the most weight and it’s clear that Mr Erken knocked it out of the park. Attendees voted for the projects they found the most innovative and Junk Mail walked away with a beautiful trophy for third place!
We are privileged to be in an environment that is constantly evolving, and with leaders who are always chasing keep the latest developments, the sky’s the limit.